Orchestrated launches with companies across the stack, reaching past our own audience.
Multiple
co-marketing launches
Partner reach
beyond our own base
Brief → live
run end to end
Took multiple co-marketing campaigns from brief to live with a range of partner companies across the ecosystem: shaping the messaging, producing the assets, and coordinating channel rollout on both sides.
Co-marketing is the fastest way to reach an audience you have not earned yet. I ran these end to end: agreeing the story with the partner, shaping the messaging so both sides win, producing the assets, and sequencing the rollout across both sets of channels so the launch lands as one moment rather than two half-efforts.
The same muscle applies to any co-marketing motion: joint launches with complementary products, platforms and well-known names, each bringing their own audience to the table.
Impact
Each landed well beyond our own community and follower base, borrowing partner audiences to compound reach and credibility.