A full asset kit for every launch, shipped on time.
Full kit
page, email, video, social
Brief → live
owned start to finish
Reusable
template every time
For each launch I package the whole kit: a landing page, email capture, a pillar post, a short emotional cut and a longer explainer video, and the social threads, all wrapped around one clear story and sequenced across channels so the release lands as a single moment.
The discipline is starting from the story, not the asset list. Once the angle is right, everything else (the page headline, the email subject, the video hook, the first line of the thread) follows from it and stays consistent across every surface.
I get hands-on with all of it: writing and polishing the copy, finishing the creative, and running the day-by-day rollout so nothing slips. The video work runs deep, including motion graphics and animation in After Effects, and every launch is paired with a PR push so the moment earns coverage too. Brief to live, start to finish, owned by one person.
The whole process is documented in an AI workflow, which keeps execution time shrinking so the effort goes into crafting the narrative rather than the mechanics. The same system spins up the landing pages, documentation, blog posts and social from a single brief.
Impact
Launches ship as one coordinated push instead of a scramble, and the kit is a reusable template, so the next one starts ahead rather than from a blank page.